Scios

Scios.ai is an AI platform called Scios that specializes in delivering Strategic Decision Intelligence for consumer markets. It uses models of how people make choices to address various questions related to strategic decision-making, such as questions of WHY, WHAT-IF, and HOW-TO.

The platform is designed to assist businesses in understanding and staying informed about important global events that could potentially impact their operations and overall success.

It provides predictive and prescriptive analytics via a Predictive Model-as-a-Service, leveraging research from behavioral economics to accurately represent consumer decision-making.

In addition, Scios offers digital consumer twins, which are virtual consumer representations, to help organizations in configuring and calibrating their decision-making systems.

The platform fosters trust and collaboration between people and AI by offering a human-centered narrative of outcome-to-cause, which improves system adoption. Scios emphasizes the importance of enabling businesses to make fast and data-driven strategic decisions in a rapidly changing environment.

By utilizing the platform, organizations can eliminate uncertainty, freeing up valuable resources and energy for generating creative solutions. Scios provides tools to integrate diverse data sources, develop a digital representation of the market, and populate predictive models with virtual consumers that reflect human values, perceptions, decision drivers, and choice processes.

This empowers businesses to explore different predictive models, gain insights rooted in deep customer understanding, and conduct scenarios without risk. The platform is used by a diverse range of companies, including Fortune 500 companies, for applications ranging from product launches to pricing analyses.