Scrunch

Scrunch is an AI Customer Experience Platform designed to help businesses improve their visibility in AI search and improve their online performance. The platform's core features include tracking brand presence in AI search, analyzing website performance, and optimizing content for AI agents that visit the website.

The product's features include performance tracking, which lets you track competitors, personas, topics, geos, and more. It also provides prompt analytics, which tracks trends, citations, competitors, and rankings for any prompt.

With it, users can track AI bots crawling their site in real time and observe traffic patterns. Other features include Insights, which helps you understand how AI interprets your site and provides advice to increase visibility.

Scrunch also helps you optimize site content for AI traffic, fixing issues when AI bots can't crawl your site, and providing citations to sites that AI favors.

Enterprise features like role-based access control and Data API integration provide precise access and make it easy to plug directly into internal systems, dashboards, and AI workflows.

The platform is known to be user-friendly and beneficial for agencies, helping clients navigate the AI-first customer journey.