Description
Voyado is a platform designed for managing and analyzing user information to boost brand management and improve how customers interact with a company. A key feature is its ability to manage user data using technologies like cookies.
The technologies used serve various functions, whether functional, statistical, or for marketing. Functional technologies enable core features such as navigating pages and accessing secure areas of a website.
Voyado also collects and reports data on how visitors interact with a site to better understand user behavior and cater to their specific needs. Furthermore, it allows for integrating other platforms into the website and supports the site's technical operations.
The platform leverages analytics tools, such as Piwik Pro and Loom, to gather details about users and their website activities, which is valuable for analysis and reporting.
Users have control over their information and can agree to specific types of data collection. These methods enable website personalization, enhancing both functionality and user contentment.
Pricing Plans
Releases
Reviews
Pros & Cons
Pros
User data management
Analyzes user data
Enhances customer engagement
Cons
Dependence on cookies
Numerous integrations with third parties
Data shared with partners
